In the digital age, many businesses focus on social media and online ads—but event flyering remains one of the most effective and personal marketing strategies available. Whether you’re promoting an event, launching a new brand, or increasing foot traffic to a store, flyering allows for direct engagement with potential customers.
At Events Family, we specialize in event flyering and supplying professional staff to ensure your campaign reaches the right people at the right time. In this guide, we’ll break down seven reasons why flyering is still a must-have marketing tool—and how we can help you do it right.

1. Event Flyering Puts Your Brand Directly in People’s Hands
Unlike digital ads, which can be ignored or blocked, a well-designed flyer physically puts your brand in front of potential customers. This tangible connection can leave a lasting impression, especially when combined with face-to-face interaction from an experienced promotional team.
🔗 Need leafletting staff for your campaign? We can help.
2. It’s Cost-Effective and High-Impact
Compared to paid digital ads, event flyering is one of the most affordable ways to spread brand awareness. Flyers can be printed in bulk at a low cost, and with strategic placement and distribution, they can generate impressive results.
For high-quality printing, we recommend Banana Print—they’ve been fantastic for us, delivering top-tier prints at great prices.
3. Perfect for Event Promotion
Hosting an event? Flyering is an ideal way to spread the word. Whether it’s a concert, product launch, festival, or trade show, flyers can help:
✔️ Increase attendance
✔️ Provide event details in one glance
✔️ Direct people to ticketing links with QR codes
For best results, use trained promotional staff who know how to engage people and convince them to attend. That’s where Events Family comes in!
🔗 Find expert event staff here.
4. Street Engagement = Real Conversions
A well-trained flyering team can spark conversations, answer questions, and direct people towards taking action—whether that’s visiting a store, signing up for an event, or following your brand online.
At Events Family, our professional brand ambassadors make sure your flyers don’t just get handed out—they get noticed, read, and acted upon.
5. You Can Target the Right Audience
Not all marketing methods allow you to physically put your brand in front of the perfect audience—but event flyering does.
By choosing high-traffic locations like:
📍 Event venues
📍 University campuses
📍 Shopping centers
📍 Business districts
…you can directly engage with the people most likely to be interested in what you’re offering.
6. It Works Best with a Strategic Approach
To maximize your event flyering campaign, you need:
📌 Eye-catching flyer design (bold colors, strong call-to-action, clear branding)
📌 Professional, engaging staff (people who can confidently promote your brand)
📌 A distribution plan (when and where to flyer for the highest impact)
At Events Family, we help businesses and event organizers plan and execute highly effective flyering campaigns—from staffing to strategy.
7. It’s Trackable and Measurable
One of the biggest myths about flyering is that it’s impossible to track success. In reality, there are multiple ways to measure the impact of your campaign:
📊 QR codes that direct users to your website
📊 Promo codes for exclusive flyer-only discounts
📊 Branded links that track flyer conversions
When done right, event flyering delivers real, measurable ROI—especially when supported by an experienced promotional team.
Make Your Next Flyering Campaign a Success with Events Family
A successful event flyering campaign isn’t just about printing flyers and hoping for the best—it’s about strategy, execution, and having the right people on the ground.
At Events Family, we provide expert promotional staff to ensure your flyers don’t just get handed out—they get noticed.
✅ Experienced staff trained in face-to-face marketing
✅ Strategic placement for maximum engagement
✅ High-energy, professional teams that represent your brand the right way